57% of the total revenue spent on corporate email software is being spent on Microsoft Exchange Server (Ferris Research, 2005).  Microsoft Exchange Server is an email software package that resides on a server that enables office workers to collaborate more effectively.  Whether you know it or not, most small businesses use it.  Microsoft Exchange Server gives you more control over your company email and scheduling. 

 What are the benefits of Exchange Server?  Exchange enables you to see and edit another user’s email, tasks, and calendar instantly (if they've granted you permission to do so).  Having the ability to view others' calendars means you are able to plan around meetings people in your office have already scheduled.  You are able to create master contact lists and global calendars for your company so teams are always on the same page.  You can also set the famous "Out Of Office Auto-Response" feature before you leave town with Exchange Server so those who email you know you are not in the office without calling.  Best of all, you’ll have the option to view all of your email, tasks, and calendars by logging into your account over the Internet with a standard web browser (aka: Internet Explorer or Netscape Navigator) (click here for picture) while you are out of the office in the event that you need to access your email quickly and don’t have your laptop with you.  This feature is great if you need to get to your email in a pinch.  best of all, it comes free with Exchange Server!    

 Are you ready for Exchange?  Microsoft Exchange Server is a technology that is not unique to the world of business.  That means that if your company is not using Exchange to collaborate, your competitors probably are.  Microsoft Exchange is generally used for companies with 5 or more employees.  Exchange Server is the most widely used type of email setup on the market today!  In order for companies to get the full benefits of Microsoft Exchange, they must be running the program, Microsoft Outlook on their computers.  This means if you’re running Outlook to view your email now, your company may be half way to Microsoft Exchange Server. 

Can you use Microsoft Outlook WITHOUT Exchange Server?  It is possible to use a program called Microsoft Outlook to receive email on the user’s computer without using Exchange on a server.  This type of setup dramatically limits the functionality to the Outlook program however.  This setup is called POP email.  (For a comparison, click here)  POP email presents challenges with backing up email messages.  You are also unable to share user’s email, tasks, and calendar instantly with others at your company.  Public folders are not available as well for group calendars without Exchange. 

It’s only a matter of time…  When companies are ready to go to the Exchange setup, the employees are already familiar with how to get around Microsoft Outlook if you're running in POP mode now.  This makes the training process a whole lot easier when companies make the switch.  Remember, if you’re a growing company and are already using Microsoft Outlook for your email, it’s not a question of if you’ll use Exchange Server…it’s a question of when.